'Dreaming North India' Diaries by Swapnil Saundarya || Day 7th
'Dreaming North India'
A Step Towards Sustainable Livelihood
DAY #7
DAY #7
Presented by
Prerna Mahila Samiti
A Federation of ......
Dear Blog Doston !
On the 7th Day of Dreaming North India Campaign by Prerna Mahila Samiti, Seema Pandey, Lead Counselor and Instructor of Prerna Mahila Samiti told everyone that we are celebrating Janaki Jayanti today, the day when Goddess sita incarnated on earth to present the image of an ideal woman among us. Goddess Janaki is also known as Vaidehi, Sita, Maithili who was daughter of King Janak of Janakpur. Sita is called Janaki as the daughter of Janaka and Maithili as the princess of Mithila. As the wife of Rama, she is called Ramā. Her father Janaka had earned the sobriquet Videha due to his ability to transcend body consciousness; Sita is therefore also known as Vaidehi. Sheis daughter of the Earth Goddess Bhumi. Sita means furrow.She is an avatar of Laxmi, wife of God Ram (avatar of Vishnu), prince of Ayodhya. Janaki is known for her commitment, self-sacrifice, bravery and purity.Janak, the father of Sita has raised her daughter as a confident, successful and powerful girl. This kind of paternal love has strengthened and gave Sita a conviction that she could do and achieve anything which she later effectively prove that she could. Janak taught Sita to lead and you all are given a golden opportunity to strengthen your talent, skills and carve a path for yourself to establish an identity of your own. So, prepare yourself and do better utilization of this opportunity and be the kind of girl that other girls could inspire from your journey as well. You all have to become the independent decision maker of your life and set a milestone so that none of the girls were discouraged from speaking up or take the lead, unafraid to voice their opinions and choice.
Thenafter, Ms Swapnil Shukla, Training Head of Prerna enlightened the trainees about the future of Textile Industry in India. She explained that the textile industry is one of the most employment generating industry in India, only next to agriculture. India is having the advantage of being formidable producers of Jute, cotton and silk.
Availability of cheap labour, and traditional expertise coupled with modern design trends, makes the Industry eligible for rapid growth. The Government has taken some positive steps like making 100% FDI applicable for this segment, increasing allotment of Technology improvement fund etc with the aim of increasing our market share of Exports from 3% to 10% in the global textile market. on the negative side we are facing competition from import of cheaper chinese textiles. If we can combat that, the future of this Industry is pretty bright.
Ms Swapnil Shukla also threw light on sewing patterns. She explained that Sewing patterns are actual-sized tissue paper cut out that shows you where to cut and fold the different parts of garments or handbags.
If you are going to manufacture some garment, start with something simple, such as a skirt, or a bathrobe or an apron. You will need fabric, but how much? And you will need to know how to shape the fabric into a skirt, or apron, or whatever you want to make. And not only that, you will need to know how large to make each part of the item (a sleeve or wasteband, for example). This is why you need a pattern.
The class drew to a close with a question and answer session and an intro to embroidery patterns.
The class drew to a close with a question and answer session and an intro to embroidery patterns.
-Rishabh Shukla
PR Lead
Prerna Mahila Samiti
||About Prerna Mahila Samiti||
Established in 2010, Prerna Mahila Samiti is an urban federation which is an umbrella community organization of Shramik Bharti. Neighbourhood groups of eastern part of the Kanpur city have organized themselves into the self-sustained organization. Evolving with the times in addition to microfinance activities, Prerna Mahila Samiti is actively involved in creating awareness on Water, Sanitation & Hygiene issues in local communities for awareness and service improvement. They also organize free health check up camps, dental check up camps with the support of hospitals & Medical College for people living in the fringes of the city. So far, a collective savings of 45513808 INR and loan of 38528400 INR have been disbursed by the organization. The institution is playing a leading role in the field of women empowerment, Beti Bachao Beti Padhao and sustainable livelihood.
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Published by
Aten Publishing House
Logo design credits :: Ms Swapnil Shukla
'The Bold Brigade’, a collective to celebrate the Inclusive Power of Arts.
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How We Work And Tinker: Slow Is Good Link
THE EDITORIAL PROCESS
WORKING WITH AUTHORS
OUR TOOLS
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About SWAPNIL SHUKLA
Swapnil Shukla is an Indian designer, writer, visual story teller, Design Journalist, crafts expert and artist. She is the FIRST Jewellery Journalist and Fashion Columnist who writes and educates her readers about the most intricate subjects i.e Fashion, Jewellery and Lifestyle in 'HINDI' language.
After graduating from South Delhi Polytechnic for Women, New Delhi (First with Distinction), she studied export management and start working as freelance designer and undertook Jewellery Projects. Besides, she also Holds a Master of Arts degree in Political Science.
Swapnil has earned Two years Diploma in Kathak Dance from Prayag Sangeet Samiti , Allahabad in First with Distinction.
Swapnil’s work appears in a wide variety of notable Indian publications. Swapnil made her fashion columns and knowledge available to the hindi language people.As a self-confessed ‘enthusiast of beautiful things’, Swapnil is also the chief Designer and co -owner of Swapnil Saundarya Label, which is a luxury craft manufacturing firm. Swapnil has worked as Jewellery and Fashion Columnist/Journalist for many Nationalized Magazines and started the famous and highly traffic grabber fashion & Lifestyle blog ‘Swapnil Saundarya’ available in English as well as in Hindi . Swapnil has also authored three books namely ‘Gehne – The Art of wearing Jewellery’ published in 2012, Fashion Pandit published in 2014 and The Fascinating history of Indian Jewellery, published in 2017 . She has launched her own Designer Jewellery brand namely ‘Swapnil Jewels & Arts’ and now with a desire to add new dimensions to the design and Art industry , she started ‘Swapnil Saundarya Label' with a motive to make everybody’s life beautiful and just like their Dream World. She has received the 'Excellence Award 2016' in Fine arts from Uttar Pradesh Art Society. Swapnil has worn several hats , Jewellery Journalist, Columnist , Designer, Fashion Consultant, Craft Expert, Writer and Painter. More recently she diversified into Handicraft Products as an experiment in her journey in design . She recently got featured on 'The Elegant Life' as young Indian entrepreneur who successfully started with almost nothing and set a milestone in her 20s and POWER CODE as 'Trailblazer in Hindi Fashion'.One of her handcrafted products India's First Chemo Dolls named as 'Swapnil Saundarya Chemo Dolls' has received extensive media coverage and the concept behind these dolls was telecasted on renowned electronic and digital media channels like India Voice, ETV, Zee News, News Nation to name a few.
She presently works as Director & Chief Writer of Swapnil Saundarya ezine , which is an online publication that curates articles and info. on Art, Fashion , Jewels, Lifestyle, Interiors, Health Tips, Finance, Beauty, Religion , Entrepreneurship , Interviews, History Recalls and many more.
Rishabh Shukla is a Visual Artist, Interior Designer, Writer, Arts Journalist & Founder- editor of India's first hindi lifestyle ezine namely Swapnil Saundarya. He is a trained Interior Designer and self taught artist (Surrealist), Affectionately known as ‘Painter Babu' in the art community. Rishabh is known for depicting the sensuality and beauty of women in very graceful manner. He is also well versed in both ,Indian Folk Paintings and Indian Contemporary Paintings.
Rishabh has studied at the renowned INIFD (International Institute of Fashion Design), Delhi in 2006 and graduated top of the class (Maintained 'O' grade), having 8+ years of work experience. He specializes in Interior Design Journalism and fine arts.
He hold double M.A degrees in English Literature and Ancient Indian History, culture and Archaeology.
Rishabh has authored three books on Interiors namely Ek Aashiyane ki Oar – A Guide for Residential Interiors , Supreme Home Therapy and Secrets of Visual Merchandising. He is skilled in variety of handicrafts such as Painting, Metalcraft etc.
Working for Swapnil Saundarya Label and Rishabh Interiors and Arts simultaneously , Rishabh has own acclaims from both critics and common people. He has held several art exhibitions and these have brought excellent response every time.Rishabh’s abstract depictions of women are said to endorse the stereotype of ‘indianness’. His women are always represented as the mother, the lover, the seductress, or the muse. Rishabh blogs on Art, History recalls, youth issues, sports, Lifestyle & Society. He is also associated with the causes like ‘ Say No to Domestic Violence’, ‘ Fight Against Child Abuse’ and ‘ Whole Body Donation’ and his association with these social causes , represents in his work as well.
Rishabh has also earned Sangeet Prabhakar Degree (6 years) in Indian Classical Percussion Instrument' Tabla' from Prayag Sangeet Samiti Allahabad in First Division.
Rishabh has received the excellence award 2016 in Fine Arts from Uttar Pradesh Art Society and Youth Trailblazer Award in Contemporary Writing from North Indian Merchants' Association in 2017. His Success story is recently covered by leading Youtube channel 'Talkistaan-Success stories with Anurag'.
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Swapnil Saundarya Label
The philosophy of a lifestyle permeates everything you do , its the way you live , to what you wear to how you wrap your gifts . Its the amalgamation of living in the best way one possibly can.
‘Swapnil Saundarya Label’ is a collaborative effort between Rishabh Shukla ( Rishabh Interiors & Arts ) and Swapnil Shukla ( Swapnil Jewels & Arts ) . We feel that life is all about good living . That is why our label has unique products at great value . SSL is great at having unusual aesthetic design sensibility which is reflected in our products ranging from Jewellery,Clothes,Accessories,Furnishings,Furniture,Interior Products ,KnickKnacks,Paintings,Paraphernalias to Lifestyle Books.
Swapnil Saundarya Label is a place that offers a complete lifestyle solution.
At Swapnil Saundarya Label, we design and create beautiful lifestyle products that delight people and enable them to express their love and appreciation .
The lifestyle products designed and developed at Swapnil Saundarya Label are not only captivating but a true expression of your style .
Swapnil Saundarya ezine
Launched in June 2013, Swapnil Saundarya ezine has been the first exclusive lifestyle ezine from India available in Hindi language ( Except Guest Articles ) updated bi- monthly . We at Swapnil Saundarya ezine , endeavor to keep our readership in touch with all the areas of fashion , Beauty, Health and Fitness mantras, home decor, history recalls, Literature, Lifestyle, Society, Religion and many more. Swapnil Saundarya ezine encourages its readership to make their life just like their Dream World .
Editor’s Note ::
We are extremely proud on the completion of successful and glorious six years of India's first lifestyle ezine avaiable in Hindi Swapnil Saundarya ezine .
But who are we? Who are the people working behind the scenes to make Swapnil Saundarya Ezine truly beautiful & inspiring ? Today we’d like to publish something rather different. Being chummy as we are, we’d like to give you a peek behind the scenes — a little insight into how we work, who we are, where we live and where we come from. It will be quite a ride, so get yourself a beverage, make yourself comfortable and set a few minutes aside.
How We Work And Tinker: Slow Is Good Link
So far, you have seen only one side of our little publication. Articles get published, and you, dear reader, take care of the rest: promoting the article throughout your social channels and sharing it with colleagues offline. Sometimes an article instigates new discussions on and beyond Swapnil Saundarya Ezine , while sometimes one doesn’t quite manage to spark the conversation we had anticipated. But in either case, at that very moment when the article gets published, we are absolutely confident that it is delivering value to you.
All of Swapnil Saundarya Ezine 's articles have to have a certain… signature, a certain something that justifies their reason for existing online. That “something” has to pass the judgement of our editorial team, which never compromises its strongly held values. However, finding that signature isn’t easy. In fact, the route that an article has to take until that “Publish” button gets clicked is usually quite long. So how exactly does it work? We’re glad you asked.
THE EDITORIAL PROCESS
Five years ago we established our “Publishing Policy,” a sacred set of editorial principles that we adhere to for every single article published on Swapnil Saundarya Ezine . We always protect your interests and ensure that the content published always merits your attention. We never publish any sponsored articles or hidden advertisements. We don’t participate in affiliate marketing. Our lovely sponsors have no influence on our content whatsoever.
These rules help us guarantee a fertile environment in which useful, high-quality articles can be born. Our authors are usually quite surprised by the attention that every single draft gets. We don’t set any deadlines for our authors, and we never push them to deliver an article by a particular date. We never shy away from sending critical or challenging feedback, and we take time to do proper research and quality control to ensure that an article delivers the value that we strive for.
That’s the reason why articles usually take time — and the process in general is slow and time-consuming. Most articles go through three to four rounds of revisions . Being slow enables us to focus and tinker — to work on the little details that make the article feel right.
WORKING WITH AUTHORS
Sure, some authors don’t like the process — justifiably so. We are certainly not always a pleasure to work with, but we don’t have to be — what we do have to be is confident that we can stand behind every single article published in the magazine. And we don’t try to hunt down as many articles or as many authors as possible. In fact, we always publish the most valuable articles first — even if other articles have been waiting in the queue for months. Now, if that doesn’t make an author angry, what would?
Other authors feel grateful that we help them develop their ideas and techniques as the article progresses. We always do our best to take our authors out of their comfort zone; to challenge them, to make them think differently about their craft and their process. We don’t make it easy: we question the status quo and we obsess over all of the little details such as image captions and image credits and sources and front page images and links to related resources. Every single bit of it takes time and effort, but it’s worth it. We are not perfectionists, but we do try to make sure that everything is as it should be.
OUR TOOLS
How do we manage it all? Well, it’s not as difficult as it sounds. We don’t use any sophisticated tools; we prefer to work with simple tools. For every article, we follow our custom editorial guide, which was thoroughly developed for the magazine as well as for our eBooks and printed books. We have developed a style and tone guide as well, which clearly states what is important to us, what our values and principles are, and what we pay attention to in terms of copywriting, customer service, code and visual design. And we tend to use quite a few checklists as well.
Occasionally we’ll take an hour or two on the weekend to handle the most important tasks and to make sure that our authors, customers and readers don’t have to wait too long for a reply.
We have developed custom tools to make it easier for us to write, coordinate, edit and proofread but we follow a thorough editorial procedure here as well. The magazine runs on Issuu, Blogspot, WordPress & Tumblr .
Notes are often taken with iA Writer, and to-do notes are managed in simple plain-text to-do files. Images and screenshots are created using InstantShot. Design sketches often happen on paper or in the browser. Most of us use Chrome and Firefox as our primary browsers.
We try to avoid distractions. Choosing an office space where avoiding distractions is easy was, therefore, the right decision for our small enterprise.
While a major part of our work requires being available online, over the years we’ve learned to appreciate the distinct appeal of being offline. A lot of planning, editing and design work is deliberately done offline — in sketchbooks with pencils, with sticky notes and doodles, sometimes with large headphones on. Especially when writing feedback for articles and discussing ideas, finding a calm area is often helpful. In fact, we don’t have fixed working hours.... we care that things get done, and we care that things get done properly. Sometimes they are done on the go, in the work place or in a coffee shop.
As we begin volume 07th of Swapnil Saundarya ezine, my prayer is that we continue to grow and find the space within ourselves to know, beyond all doubt, that there is nothing more that we need to do in order to be complete. All we need is a willingness to allow ourselves to feel good and to be at peace in the present moment. All we need is gratitude for all that we have, and all that we have had the pleasure to be and to experience. That is the starting point from which all other things will flow into our existence.
Be a part of Swapnil Saundarya ezine and Make your Life just like your Dream World !
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With love,
Rishabh
Founder-Editor
स्वप्निल सौंदर्य ई-ज़ीन - परिचय
कला , साहित्य, फ़ैशन व सौंदर्य को समर्पित भारत की पहली हिन्दी लाइफस्टाइल ई- पत्रिका के सप्तम चरण अर्थात सप्तम वर्ष में आप सभी का स्वागत है .
फ़ैशन व लाइफस्टाइल से जुड़ी हर वो बात जो है हम सभी के लिये खास, पहुँचेगी आप तक , हर पल , हर वक़्त, जब तक स्वप्निल सौंदर्य के साथ हैं आप. गत वर्षों की सफलता और आप सभी पाठकों के अपार प्रेम व प्रोत्साहन के बाद अब स्वप्निल सौंदर्य ई-ज़ीन ( Swapnil Saundarya ezine ) के षष्ठम वर्ष को एक नई उमंग, जोश व लालित्य के साथ प्रस्तुत किया जा रहा है ताकि आप अपनी ज़िंदगी को अपने सपनों की दुनिया बनाते रहें. सुंदर सपने देखते रहें और अपने हर सपने को साकार करते रहें .तो जुड़े रहिये 'स्वप्निल सौंदर्य' ब्लॉग व ई-ज़ीन के साथ .
और ..............
बनायें अपनी ज़िंदगी को अपने सपनों की दुनिया .
( Make your Life just like your Dream World )
Founder - Editor ( संस्थापक - संपादक ) :
Rishabh Shukla ( ऋषभ शुक्ला )
Managing Editor (कार्यकारी संपादक) :
Suman Tripathi (सुमन त्रिपाठी)
Chief Writer (मुख्य लेखिका ) :
Swapnil Shukla (स्वप्निल शुक्ला )
Art Director ( कला निदेशक) :
Amit Chauhan (अमित चौहान)
Marketing Head ( मार्केटिंग प्रमुख ) :
Vipul Bajpai (विपुल बाजपई)
'स्वप्निल सौंदर्य - ई ज़ीन ' ( Swapnil Saundarya ezine ) में पूर्णतया मौलिक, अप्रकाशित लेखों को ही कॉपीराइट बेस पर स्वीकार किया जाता है . किसी भी बेनाम लेख/ योगदान पर हमारी कोई ज़िम्मेदारी नहीं होगी . जब तक कि खासतौर से कोई निर्देश न दिया गया हो , सभी फोटोग्राफ्स व चित्र केवल रेखांकित उद्देश्य से ही इस्तेमाल किए जाते हैं . लेख में दिए गए विचार लेखक के अपने हैं , उस पर संपादक की सहमति हो , यह आवश्यक नहीं है. हालांकि संपादक प्रकाशित विवरण को पूरी तरह से जाँच- परख कर ही प्रकाशित करते हैं, फिर भी उसकी शत- प्रतिशत की ज़िम्मेदारी उनकी नहीं है . प्रोड्क्टस , प्रोडक्ट्स से संबंधित जानकारियाँ, फोटोग्राफ्स, चित्र , इलस्ट्रेशन आदि के लिए ' स्वप्निल सौंदर्य - ई ज़ीन ' को ज़िम्मेदार नहीं ठहराया जा सकता .
कॉपीराइट : 'स्वप्निल सौंदर्य - ई ज़ीन ' ( Swapnil Saundarya ezine ) के कॉपीराइट सुरक्षित हैं और इसके सभी अधिकार आरक्षित हैं . इसमें प्रकाशित किसी भी विवरण को कॉपीराइट धारक से लिखित अनुमति प्राप्त किए बिना आंशिक या संपूर्ण रुप से पुन: प्रकाशित करना , सुधारकर संग्रहित करना या किसी भी रुप या अर्थ में अनुवादित करके इलेक्ट्रॉनिक या यांत्रिक , प्रतिलिपि, रिकॉर्डिंग करना या दुनिया के किसी भी हिस्से में प्रकाशित करना निषेध है . 'स्वप्निल सौंदर्य - ई ज़ीन ' के सर्वाधिकार ' ऋषभ शुक्ल' ( Rishabh Shukla ) के पास सुरक्षित हैं . इसका किसी भी प्रकार से पुन: प्रकाशन निषेध है.
चेतावनी : 'स्वप्निल सौंदर्य - ई ज़ीन ' ( Swapnil Saundarya ezine ) में घरेलु नुस्खे, सौंदर्य निखार के लिए टिप्स एवं विभिन्न चिकित्सा पद्धतियों के संबंध में तथ्यपूर्ण जानकारी देने की हमने पूरी सावधानी बरती है . फिर भी पाठकों को चेतावनी दी जाती है कि अपने वैद्य या चिकित्सक आदि की सलाह से औषधि लें , क्योंकि बच्चों , बड़ों और कमज़ोर व्यक्तियों की शारीरिक शक्ति अलग अलग होती है , जिससे दवा की मात्रा क्षमता के अनुसार निर्धारित करना जरुरी है.
India's First Chemo Dolls By Swapnil Saundarya
Luxury crafts manufacturing firm 'Swapnil Saundarya Label' takes great pride to create its exclusive range of chemo dolls which can help in conveying the psychosocial effects of treatment to cancer patients .
Swapnil Saundarya Chemo Dolls are created with an extremely rare condition where they do not have hair , they went through all their cancer treatments with their chemo, radiation and surgery .
These Chemo Doll with the ' Fighting Spirit ' help to affirm and support the struggles of cancer patients. These dolls are designed to encourage Cancer patients who have to go through chemo therapy and will likely lose their hair. Swapnil Saundarya Chemo Dolls are dolls for children as well as for adults in treatments for cancer.
Swapnil Saundarya Label manufactured their first Chemo doll in 2017, but instead of placing them on sale for profit, distributed them to various NGOs.
Doll Designer 'Swapnil' has designed chemo dolls which are simply beautiful and bald , each with their own removable colorful hat adjoining with the doll's hand representing the power to fight against the terrible disease Cancer . These dolls are dedicated to all of them battling this awful disease.
"Our goal is to place Swapnil Saundarya Chemo Dolls in the arms of all cancer patients who need a hug and to put big smiles on their faces .You can nominate any child with cancer who needs a new best friend Doll and the firm will ship his or her new doll with lots of love and care from Swapnil Saundarya Label", said Swapnil, co -owner.
Rishabh , co-owner of Swapnil Saundarya Label said "we hope our dolls have the magic to make their own best friends feel super brave and courageous. Our mission is to provide emotional support to children and adults in treatment for cancer and other serious illnesses through our chemo dolls "
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Talkistaan :: The Talk Show || Success Stories with Anurag
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~ Trailblazer ~
in Hindi Fashion :: Swapnil
SWAPNIL SAUNDARYA LABEL
Make your Life just like your Dream World !
copyright©2013-Present. Rishabh Shukla. All rights reserved
No part of this publication may be reproduced , stored in a retrieval system or transmitted , in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without the prior permission of the copyright owner.
Copyright infringement is never intended, if I published some of your work, and you feel I didn't credited properly, or you want me to remove it, please let me know and I'll do it immediately.
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