History of Swapnil Saundarya Label
We all are familiar with the fact that crafted works are novel declarations and speak to a society, convention and legacy of a nation. The Handicraft Industry is one of the significant profitable division .Handicraft can promote the life and culture of a place by doing something out of indigenous raw materials available in their place.Entrepreneurs can help promote culture and tradition by selling native outputs and by using our own materials as the main material in a product.
Let’s focus your attention on India’s luxury and lifestyle brand established on social and environmentally sustainable principles namely Swapnil Saundarya Label .
Swapnil Saundarya Label is the brain child of Sister and Brother Duo ,Jewellery Designer , fashion Consultant, Columnist , Author and Craft Expert, Swapnil and Interior Design & Art Journalist, Editor and Painter Rishabh Shukla
Swapnil Saundarya was first a blog born out of Jewellery Designer Swapnil Shukla’s love for art, fashion, Lifestyle and for sharing her passion for it. She loves to share her finds and discoveries through her blog and throwing light on the rich and unique culture and heritage of India .Considering the fabulous response by the readers, Interior Designer and Painter Rishabh has metamorphosed this blog into an ezine namely Swapnil Saundarya ezine and it becomes a Big Hit in the short span. Today, ‘Swapnil Saundarya’ is a brand , a Government registered enterprise and India’s first Hindi lifestyle ezine is something which the owners look at with wonder and gratitude.
Swapnil Saundarya Label’s product naturally reflect Designer Swapnil Shukla’s loves, be it Conventional , contemporary or Bohemian.Swapnil Saundarya Label is not about mass produced beauty, each product whether it is a Jewellery piece, Interior Accessory , Painting , Doll etc. is hand-made and the brother and sister Duo have a small team of tremendously talented craftspersons who take pride in making each piece beautiful.The Story behind one of the most admirable products of their label namely Desi Doll has also covered by India Voice News Channel , telecasted on 7th of Jan 2016.
After graduating from South Delhi Polytechnic for Women , New Delhi in First with Distinction, Swapnil has studied export management and completed her Entrepreneurial Studies.Thereafter, she undertook various Jewellery design projects . She has also worked as Design Columnist for many Nationalized Magazines and started the famous and highly traffic grabber fashion & Lifestyle blog ‘Swapnil Saundarya’. Swapnil has also authored two books namely ‘Gehne — The Art of wearing Jewellery’ and Fashion Pandit . She has launched her own Designer Jewellery brand namely ‘Swapnil Jewels & Arts’ and with a desire to add new dimensions to the design and Art industry , she started ‘ Swapnil Saundarya Label ‘ with a motive to make everybody’s life beautiful and just like their Dream World .
Swapnil is the ‘FIRST’ Design Columnist who writes on the most intricate subjects i.e Fashion, Jewellery and Lifestyle in HINDI language …. She made her fashion columns and knowledge available to the hindi language people . Swapnil is also the FIRST craft expert who launched CHEMO DOLLS in India, which can help in conveying the psychosocial effects of treatment to cancer patients .
Swapnil has worn several hats.She is familiar with different mediums and patterns of Jewellery which includes Metal working, Fashion Jewellery, Bead Jewellery , Paper Jewellery to name a few. Besides, the designer prides herself on creating a new concept in the field of Jewellery i.e, Thread Jewellery and its gaining popularity rapidly .
Rishabh Shukla, a trained Interior Designer and self taught artist ( Surrealist ) from India, Affectionately known as ‘Painter Babu ‘ in the art community. Rishabh is known for depicting the sensuality and beauty of women in very graceful manner . He is also well versed in both ,Indian Folk Paintings and Indian Contemporary Paintings .Studied at the renowned INIFD ( International Institute of Fashion Design ), Delhi in 2006 , having 8+ years of work experience. He specializes in Interior Design Journalism and fine arts. Rishabh has worked in the design Industry since 2007 in the areas like Interior Design , Art & Colour Consultancy , Retail Design & Visual Merchandising , Art Appreciation, Product Designing, Writing & Design blogging .
Rishabh understands failure is part of the game.He left his home to pursue a career in Interior Design and he start working as Interior Designer at the tender age of 17 in Delhi.
Rishabh is one of the outstanding young Artists skilled in variety of handicrafts such as Painting, Metalcraft etc. Working for Swapnil Saundarya Label and Rishabh Interiors and Arts simultaneously , Rishabh has own acclaims from both critics and common people . He has held several art exhibitions and these have brought excellent response every time .Rishabh has authored two books on Interiors namely Ek Aashiyane ki Oar — A Guide for Residential Interiors and Supreme Home Therapy and also works as editor in chief of Swapnil Saundarya ezine ( An online Magazine dedicated to Art , Aesthetics, Culture , heritage and Literature ). Rishabh also blogs on Art, Interiors, Lifestyle and Society. He is also associated with the causes like ‘ Say No to Domestic Violence’ , ‘ ‘ Fight Against Child Abuse’ and ‘ Whole Body Donation’ and his association with these social causes , represents in his paintings as well .Rishabh’s abstract depictions of women are said to endorse the stereotype of ‘indianness’. His women are always represented as the mother, the lover, the seductress, or the muse.
Rishabh is the founder editor of Swapnil Saundarya ezine which is the first exclusive lifestyle ezine from India available in Hindi language ( Except Guest Articles ) updated bi- monthly .Swapnil Saundarya ezine keeps its readership in touch with all the areas of fashion , Beauty, Health and Fitness mantras, home decor, history recalls, Literature, Lifestyle, Society, Religion and many more and encourages them to make their life just like their Dream World . The intention is to provide an artistic platform to emerging as well as established artists, writers, performers , travelers etc. from around the world. Having published many artists, writers etc. till now , the editor is planning to release its first special edition issue in the form of Coffee Table Book in the end of this year that will also feature contributors already published on Swapnil Saundarya Ezine.”
The brother and sister duo are the recipient of Excellence Award 2016 in Fine Arts from Uttar Pradesh Art Society . Both of them also pledged to donate their eyes and body to Yug Dadhichi Deh Daan Sansthan for scientific research and medical education.
A glimpse at Swapnil Saundarya Label's Products
Swapnil Saundarya Label is a registered handicraft business where you can find all your wardrobe needs of jewelry, accessories, Dolls, Interior Products , Paintings , Fashion and Lifestyle books etc. under one roof. Swapnil Saundarya Label offers a complete lifestyle solution. The brainchild of Jewellery Designer , Couturier Swapnil Shukla and Interior Designer , Painter Rishabh Shukla, Swapnil Saundarya Label is a contemporary luxury and lifestyle brand established on social and environmentally sustainable principles.
Swapnil Saundarya Label's articles are true example of perfectly handcrafted Product . All the articles designed and manufactured by Swapnil Saundarya Label comes into a category of Luxury Craft but the rates are really reasonable. The Production processes used in crafts typically have a low carbon footprint and promote the use of locally available materials as well as natural and organic materials where possible.This requires low energy and sustained our environment. Also, Crafts production represents an opportunity to provide a source of earning and employment for the otherwise low skilled women, thereby improving their status within the household.This way we get a chance to empower our society and can strengthen the postion of women .
Over many centuries, an extraordinary legacy has nourished Indian crafts across religious, ethnic and communal boundaries. They highlight the country’s unique cultural mosaic and offer a powerful tool for pluralism and co-existence.This way, Handicrafts embody India’s history and diversity.
Vision :
To emerge as the most trusted, admired and sought-after world class design brand and to be the most preferred destination for every customer and art lover and place of pride for its employees.
Mission :
To promote custom-made , Handcrafted designer products and offer our clients such fine products which make their world a masterpiece. Impeccable personalized customer service and attention to customer buying requirements dictate purchasing and marketing plans.
The Bohemian Jewels by Swapnil Saundarya Label
Features:
The word ‘Bohemian’ is most often used when describing someone who does not conform to tradition. This is the case in the way he/she might act as well as dress and that is when jewellery and fashion come into play . Jewellery designs that are usually described as bohemian tend to be a mix of different materials and have a care free style to them. Swapnil Saundarya Label’s jewelery is considered bohemian because it mixes gemstones, glass, cotton, ceramic, threads and metal elements together. This kind of jewellery is designed to convey an attitude and style that says free- spirited.
Contemporary Paintings
Features:
Collectors will be thrilled with the various contemporary paintings available at SSL. The Paintings reveal a successful blend of the old with the new – merging a realistic and remarkable dimensional quality with a surreal and magical environment – in a truly distinctive style characterized as Surrealist .The Contemporary Paintings by Swapnil Saundarya Label, feature the element of surprise, unexpected juxtapositions and non sequitur; paintings that can be described as an expression of the philosophical movement first and foremost, with the works being an artifact.
U.P. Folk Paintings
Features:
According to the surveys, a work of art is being purchased every 26 hrs. on popular auction portal ebay.com. Paintings always mesmerize people.This shows the influence and power of art Industry throughout the world. U.P Folk Paintings are ornamental depictions of women, God- goddess , flora- fauna etc. that represent the culture and heritage of Uttar Pradesh . The women in Swapnil Saundarya’s U.P Folk Paintings are always represented as the mother, the lover, the seductress, or the muse.This is a new concept of U.P folk art introduced by our label. In these paintings, particular attention is paid to eyes, dramatized by dark, exaggerated lines extending beyond and above the natural line. Special attention is also given to the expressions and intricate background and minute detailing makes these paintings extraordinary.
Swapnil Saundarya Desi Dolls / Dream Beauty Dolls
Features:
These are hand knitted Dolls namely SWAPNIL SAUNDARYA DESI DOLLS made by the only use of Threads. These desi dolls have capacity to grab your full attention and can even steal your heart . No matter how old are you , you can easily fall in love with these cute and beautiful Desi Dolls. We make Dream beauty Dolls in various forms like angels, fairies, school going kids and many more. They are all different.They are all single-thread pieces and demand undivided focus. Swapnil Saundarya Desi Doll is characterised by dedication to detail. Swapnil Saundarya Desi Dolls resembles the finesse of a perfectly hand crafted product. These Dolls are chemical free i.e Eco Friendly and are unharmful to kids .
These Desi Dolls can become your kid’s best friend and enhances your décor while using them as interior accessories. Customers can also gift them to their near and dear ones.These dolls captured the smiles of children of all ages. They feature Thread bodies with molded hands, feet and heads. Facial features are hand sewn and are dressed in decent pretty clothes. These dolls will provide a unique touch to your home decor or can be a happy addition to a child’s collection.
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Faces of Swapnil Saundarya
SWAPNIL SHUKLA
Swapnil Shukla is an Indian designer, writer, visual story teller, Design Journalist, crafts expert and artist. She is the FIRST Jewellery Journalist and Fashion Columnist who writes and educates her readers about the most intricate subjects i.e Fashion, Jewellery and Lifestyle in 'HINDI' language. After graduating from South Delhi Polytechnic for Women, New Delhi (First with Distinction), she studied export management and start working as freelance designer and undertook Jewellery Projects. Besides, she also Holds a Master of Arts degree in Political Science. Swapnil has earned Two years Diploma in Kathak Dance from Prayag Sangeet Samiti , Allahabad in First with Distinction.
Swapnil’s work appears in a wide variety of notable Indian publications. Swapnil made her fashion columns and knowledge available to the hindi language people.As a self-confessed ‘enthusiast of beautiful things’, Swapnil is also the chief Designer and co -owner of Swapnil Saundarya Label, which is a luxury craft manufacturing firm. Swapnil has worked as Jewellery and Fashion Columnist/Journalist for many Nationalized Magazines and started the famous and highly traffic grabber fashion & Lifestyle blog ‘Swapnil Saundarya’ available in English as well as in Hindi . Swapnil has also authored three books namely ‘Gehne – The Art of wearing Jewellery’ published in 2012, Fashion Pandit published in 2014 and The Fascinating history of Indian Jewellery, published in 2017 . She has launched her own Designer Jewellery brand namely ‘Swapnil Jewels & Arts’ and now with a desire to add new dimensions to the design and Art industry , she started ‘Swapnil Saundarya Label' with a motive to make everybody’s life beautiful and just like their Dream World. She has received the 'Excellence Award 2016' in Fine arts from Uttar Pradesh Art Society. Swapnil has worn several hats , Jewellery Journalist, Columnist , Designer, Fashion Consultant, Craft Expert, Writer and Painter. More recently she diversified into Handicraft Products as an experiment in her journey in design . She recently got featured on 'The Elegant Life' as young Indian entrepreneur who successfully started with almost nothing and set a milestone in her 20s and POWER CODE as 'Trailblazer in Hindi Fashion'.One of her handcrafted products India's First Chemo Dolls named as 'Swapnil Saundarya Chemo Dolls' has received extensive media coverage and the concept behind these dolls was telecasted on renowned electronic and digital media channels like India Voice, ETV, Zee News, News Nation to name a few.
She presently works as Director & Chief Writer of Swapnil Saundarya ezine , which is an online publication that curates articles and info. on Art, Fashion , Jewels, Lifestyle, Interiors, Health Tips, Finance, Beauty, Religion , Entrepreneurship , Interviews, History Recalls and many more.
RISHABH SHUKLA
Rishabh Shukla is a Visual Artist, Interior Designer, Writer, Arts Journalist & Founder- editor of India's first hindi lifestyle ezine namely Swapnil Saundarya. He is a trained Interior Designer and self taught artist (Surrealist), Affectionately known as ‘Painter Babu' in the art community. Rishabh is known for depicting the sensuality and beauty of women in very graceful manner. He is also well versed in both ,Indian Folk Paintings and Indian Contemporary Paintings.
Rishabh has studied at the renowned INIFD (International Institute of Fashion Design), Delhi in 2006 and graduated top of the class (Maintained 'O' grade), having 8+ years of work experience. He specializes in Interior Design Journalism and fine arts.
He hold double M.A degrees in English Literature and Ancient Indian History, culture and Archaeology.
Rishabh has authored three books on Interiors namely Ek Aashiyane ki Oar – A Guide for Residential Interiors , Supreme Home Therapy and Secrets of Visual Merchandising. He is skilled in variety of handicrafts such as Painting, Metalcraft etc.
Working for Swapnil Saundarya Label and Rishabh Interiors and Arts simultaneously , Rishabh has own acclaims from both critics and common people. He has held several art exhibitions and these have brought excellent response every time.Rishabh’s abstract depictions of women are said to endorse the stereotype of ‘indianness’. His women are always represented as the mother, the lover, the seductress, or the muse. Rishabh blogs on Art, History recalls, youth issues, sports, Lifestyle & Society. He is also associated with the causes like ‘ Say No to Domestic Violence’, ‘ Fight Against Child Abuse’ and ‘ Whole Body Donation’ and his association with these social causes , represents in his work as well.
Rishabh has also earned Sangeet Prabhakar Degree (6 years) in Indian Classical Percussion Instrument' Tabla' from Prayag Sangeet Samiti Allahabad in First Division.
Rishabh has received the excellence award 2016 in Fine Arts from Uttar Pradesh Art Society and Youth Trailblazer Award in Contemporary Writing from North Indian Merchants' Association in 2017. His Success story is recently covered by leading Youtube channel 'Talkistaan-Success stories with Anurag'.
Swapnil Saundarya ezine : An Intro
Launched in June 2013, Swapnil Saundarya ezine has been the first exclusive lifestyle ezine from India available in Hindi language ( Except Guest Articles ) updated bi - monthly . We at Swapnil Saundarya ezine , endeavor to keep our readership in touch with all the areas of fashion , Beauty, Health and Fitness mantras, home decor, history recalls, Literature, Lifestyle, Society, Religion and many more. Swapnil Saundarya ezine encourages its readership to make their life just like their Dream World .
स्वप्निल सौंदर्य ई-ज़ीन - परिचय
कला , साहित्य, फ़ैशन व सौंदर्य को समर्पित भारत की पहली हिन्दी लाइफस्टाइल ई- पत्रिका के षष्ठम चरण अर्थात षष्ठम वर्ष में आप सभी का स्वागत है .
फ़ैशन व लाइफस्टाइल से जुड़ी हर वो बात जो है हम सभी के लिये खास, पहुँचेगी आप तक , हर पल , हर वक़्त, जब तक स्वप्निल सौंदर्य के साथ हैं आप. गत वर्षों की सफलता और आप सभी पाठकों के अपार प्रेम व प्रोत्साहन के बाद अब स्वप्निल सौंदर्य ई-ज़ीन ( Swapnil Saundarya ezine ) के षष्ठम वर्ष को एक नई उमंग, जोश व लालित्य के साथ प्रस्तुत किया जा रहा है ताकि आप अनी ज़िंदगी को अपने सपनों की दुनिया बनाते रहें. सुंदर सपने देखते रहें और अपने हर सपने को साकार करते रहें .तो जुड़े रहिये 'स्वप्निल सौंदर्य' ब्लॉग व ई-ज़ीन के साथ .
और ..............
बनायें अपनी ज़िंदगी को अपने सपनों की दुनिया .
( Make your Life just like your Dream World )
Founder - Editor ( संस्थापक - संपादक ) :
Rishabh Shukla ( ऋषभ शुक्ला )
Managing Editor (कार्यकारी संपादक) :
Suman Tripathi (सुमन त्रिपाठी)
Chief Writer (मुख्य लेखिका ) :
Swapnil Shukla (स्वप्निल शुक्ला )
Art Director ( कला निदेशक) :
Amit Chauhan (अमित चौहान)
Marketing Head ( मार्केटिंग प्रमुख ) :
Vipul Bajpai (विपुल बाजपई)
'स्वप्निल सौंदर्य - ई ज़ीन ' ( Swapnil Saundarya ezine ) में पूर्णतया मौलिक, अप्रकाशित लेखों को ही कॉपीराइट बेस पर स्वीकार किया जाता है . किसी भी बेनाम लेख/ योगदान पर हमारी कोई ज़िम्मेदारी नहीं होगी . जब तक कि खासतौर से कोई निर्देश न दिया गया हो , सभी फोटोग्राफ्स व चित्र केवल रेखांकित उद्देश्य से ही इस्तेमाल किए जाते हैं . लेख में दिए गए विचार लेखक के अपने हैं , उस पर संपादक की सहमति हो , यह आवश्यक नहीं है. हालांकि संपादक प्रकाशित विवरण को पूरी तरह से जाँच- परख कर ही प्रकाशित करते हैं, फिर भी उसकी शत- प्रतिशत की ज़िम्मेदारी उनकी नहीं है . प्रोड्क्टस , प्रोडक्ट्स से संबंधित जानकारियाँ, फोटोग्राफ्स, चित्र , इलस्ट्रेशन आदि के लिए ' स्वप्निल सौंदर्य - ई ज़ीन ' को ज़िम्मेदार नहीं ठहराया जा सकता .
कॉपीराइट : 'स्वप्निल सौंदर्य - ई ज़ीन ' ( Swapnil Saundarya ezine ) के कॉपीराइट सुरक्षित हैं और इसके सभी अधिकार आरक्षित हैं . इसमें प्रकाशित किसी भी विवरण को कॉपीराइट धारक से लिखित अनुमति प्राप्त किए बिना आंशिक या संपूर्ण रुप से पुन: प्रकाशित करना , सुधारकर संग्रहित करना या किसी भी रुप या अर्थ में अनुवादित करके इलेक्ट्रॉनिक या यांत्रिक , प्रतिलिपि, रिकॉर्डिंग करना या दुनिया के किसी भी हिस्से में प्रकाशित करना निषेध है . 'स्वप्निल सौंदर्य - ई ज़ीन ' के सर्वाधिकार ' ऋषभ शुक्ल' ( Rishabh Shukla ) के पास सुरक्षित हैं . इसका किसी भी प्रकार से पुन: प्रकाशन निषेध है.
चेतावनी : 'स्वप्निल सौंदर्य - ई ज़ीन ' ( Swapnil Saundarya ezine ) में घरेलु नुस्खे, सौंदर्य निखार के लिए टिप्स एवं विभिन्न चिकित्सा पद्धतियों के संबंध में तथ्यपूर्ण जानकारी देने की हमने पूरी सावधानी बरती है . फिर भी पाठकों को चेतावनी दी जाती है कि अपने वैद्य या चिकित्सक आदि की सलाह से औषधि लें , क्योंकि बच्चों , बड़ों और कमज़ोर व्यक्तियों की शारीरिक शक्ति अलग अलग होती है , जिससे दवा की मात्रा क्षमता के अनुसार निर्धारित करना जरुरी है.
India's First Chemo Dolls By Swapnil Saundarya
Luxury crafts manufacturing firm 'Swapnil Saundarya Label' takes great pride to create its exclusive range of chemo dolls which can help in conveying the psychosocial effects of treatment to cancer patients .
Swapnil Saundarya Chemo Dolls are created with an extremely rare condition where they do not have hair , they went through all their cancer treatments with their chemo, radiation and surgery .
These Chemo Doll with the ' Fighting Spirit ' help to affirm and support the struggles of cancer patients. These dolls are designed to encourage Cancer patients who have to go through chemo therapy and will likely lose their hair. Swapnil Saundarya Chemo Dolls are dolls for children as well as for adults in treatments for cancer.
Swapnil Saundarya Label manufactured their first Chemo doll in 2017, but instead of placing them on sale for profit, distributed them to various NGOs.
Doll Designer 'Swapnil' has designed chemo dolls which are simply beautiful and bald , each with their own removable colorful hat adjoining with the doll's hand representing the power to fight against the terrible disease Cancer . These dolls are dedicated to all of them battling this awful disease.
"Our goal is to place Swapnil Saundarya Chemo Dolls in the arms of all cancer patients who need a hug and to put big smiles on their faces .You can nominate any child with cancer who needs a new best friend Doll and the firm will ship his or her new doll with lots of love and care from Swapnil Saundarya Label", said Swapnil, co -owner.
Rishabh , co-owner of Swapnil Saundarya Label said "we hope our dolls have the magic to make their own best friends feel super brave and courageous. Our mission is to provide emotional support to children and adults in treatment for cancer and other serious illnesses through our chemo dolls "
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Talkistaan :: The Talk Show || Success Stories with Anurag
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~ Trailblazer ~
in Hindi Fashion :: Swapnil
SWAPNIL SAUNDARYA LABEL
Make your Life just like your Dream World !
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